Amtech, a new face of DIY
Published date: 08 February 2016
Ishan Kalra, Director at DK Tools, talks to us about adapting to change in the DIY market and the launch of the new Amtech brand.
Blog
DK Tools relaunches Amtech brand
Published date: 05 January 2016
DK Tools is relaunching its Amtech brand in response to the dramatically changing DIY landscape. The company is seeing a change in consumer behaviour and expectations towards DIY, coupled with the generational shift in DIY skills and know how. This has created a new opportunity for Amtech to connect with consumers and enhance the value the brand can offer.