DK Tools has invested in a brand new television advertising campaign which positions the Amtech brand as covering DIY products for the home, garage and garden environments.
The latest Am-Tech lighting products offer an improved lumen-per-watt ratio and energy efficiency, and feature the added benefit of a power bank with USB capability.
Shoppers now have a wealth of information at their fingertips and they expect brands to provide them with a new level of customer experience, in order to win their basket.
Consumers are looking at both cost effective and decorative improvements to their homes in order to enhance and update the look and feel.
Amtech is set to launch a new power tools range at Spring Fair inspired by changes it has seen in the home improvement and DIY sector.